Reasons 1 & 2
Reason 1: It's Clearly a 'Numbers Game'
According to BIA/Kelsey, it is expected that this year in 2016, local online searches will cross over into the 150 Billion range. This extraordinary number includes both laptops and mobile devices and the number will only become bigger. If you think about it, that's more than 140 Million searches that are only focused on searching for local products and services each and every day.
Reason 2: Print Advertising is Losing Ground
According to comScore, as of 2015, 54% of consumers have substituted using the internet and local searches online rather than using phone books and Yellow Pages. If you really think about it a little more closely, there is a significant percentage of trades such as plumbers, handymen, movers and electricians just to give some examples, that are still working back in the dark ages by sticking their heads in the sand and continuing to think it's perfectly fine to only be listed in the Yellow Pages.
The fact is, technology is advancing at an exponential rate. Times are changing. Social media is becoming the best thing since sliced bread. And the only way local small businesses are going to stay in business for any duration of time in future years, or even months, without losing their customer base to their competition that is taking advantage of the trends in marketing their business online, is to level the playing field and partner with a company that delivers a solution that is not only easy to use but is more valuable and affordable for small local businesses.
Stay tuned for finding out the remaining 10 critical reasons why businesses need to invest in local online marketing.
Saleswripple's mission is to help local businesses grow and prosper. Saleswripple marketing consultants live and work in your local area and help take the guesswork out of managing successful local advertising with real-word marketing strategies that are proven to drive measureable results. From creating a strong online presence and being quickly found online using all devices, including desktops, laptops, smartphones and tablets, Saleswripple continues to find innovative ways to connect local businesses with consumers. Visit us at www.saleswripple.com/solutions to learn more about how we can help you achieve your online marketing goals.
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Sep 08 2016